I work in an advisory capacity to help brands and professionals turn potential into capability.

Helping brands write their story, build their mode of operation and gain momentum
Strategy
What we stand for?
Set the stage for seamless brand activities by developing a strategy that is inspirational, actionable and amplifies brand strengths.
Services
Brand Strategy & Identity
Vision & Narrative
Positioning
Insights
What drives our customers?
Put yourself in the customer’s shoes and cross-connect trends to better understand how the brand might deliver the best possible value.
Services
Interviews & Insighting
Trend Research
Custom Reports
Communication
What do we want to say?
Turn your topics into stories and experiences through clear, connected messages.
Services
Communication Strategy
Storytelling Workshops
Creative Sparring
Helping professionals across creative and service industries develop their strategic skills
Strategic Sparring
How do I tackle this?
Giving you straight up answers to your work, business and leadership questions.
Sharing my experience on how to build and maintain confidence and resilience.
Topics
Solo- & Entrepreneurship
Reputation Building
Career Development
Brand & Communications Sparring
Collaboration Guidance
How do I build lasting relationships?
Helping you improve collaboration with clients, partners or as a team, and set the stage for a healthy working relationship.
Topics
Business Leadership
Client & Team Relationships
Project Leadership
Issue Resolution
Bringing teams & international audiences together
As trained moderator and English-German native speaker, I am skilled at engaging and facilitating an international group.
Formats
Workshops for strategy development, customer insighting, future exploration and more
Hosting international events (virtual and in-person)
Group learning sessions together with your experts on select topics

Désirée's flexibility and positive energy were major success factors for the event. She was always well prepared and we benefited greatly from her experience.
— Signe Brüdt, Campaign & Global Partnerships Lead, Bayer
What clients say
I worked with Désirée for some time and was infected by her ideas, structured work and personality.
A clear analytical view, precision in implementation and fun to work with — it’s what makes a great strategist and Désirée belongs to the upper level.
— Christian Clawien, Head of Customer Communications, S-Bahn Hamburg
Désirée’s strength is understanding the requirements and needs of a project and its stakeholders in great detail. And to develop the right solutions with her team. She uses her strong analytical skills to achieve effective results.
I highly recommend Désirée. Especially in overcoming complex challenges and developing strategic directions.
— Florian Hießl, VP, Global Head of Digital Internal Eco-System, Siemens
Désirée has been a crucial element in our brand strategy. Not enough business owners take a step back and think about their brand as carefully or thoroughly as Désirée has helped us to do.
She is an incredibly thoughtful and intelligent professional, helping us to avoid doing everything “just because”, really thinking through what we want our company to represent, and how we want our company to communicate through social media, events, and branding.
— Jeff Gibson, Co-founder and Head of Marketing, Shanna Paxton Photography
Thanks to Désirée’s support we significantly improved collaboration with our B2B partners in two key projects.
— Matthias Seeger, Head of Product Management and Marketing, Geno Broker