Désirée Bambynek


Désirée is a brand strategist, creative consultant, writer, editor and host. She has been part of some of the industry’s leading brand, digital and communication agencies. Her client work spans from advising DAX-corporations in brand leadership, to helping young brands establish their identity and gain momentum.

With her German-American roots and a general culture fluidity, she has a knack for slipping into others’ perspectives and identifying driving needs and mindset.

Désirée is an active solopreneur in brand strategy and creative fields, while consulting part-time as Lead Strategist at fischerAppelt (WuV 2020 Agency of the Year and Germany’s PR Agency of the Year).

She publishes perspectives on business, brand and individualisation, collaborates on select creative projects and researches cultural impact in business and brand strategy, selectively publishing insights on Linkedin

She is also co-founder and co-host of The Creative Insider, a platform helping creatives navigate on their way to becoming creative professionals.